Blog Archives

Harnessing the Power of Social Media Holiday Season Promotions for Small Business

Holiday season promotions

The holiday season and the weeks that follow the dawn of the new year are important times for small businesses. When you’re operating a small company – whether you offer goods, services, or something else entirely – it’s ideal to

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Posted in Marketing, Digital Marketing

The Secret to Increasing Mobile Conversion Rates

mobile conversion rates

Today’s consumer is an increasingly mobile individual. Consider this: nearly 80% of social media use and over 70% of general online media use occurs on mobile devices. That means that your customer – whether they are across the globe or

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Posted in Mobile, Web Presence

The Importance of Small Business Reputation Management

small business reputation management

For small business owners, every small factor in business success matters. If you own or operate a company yourself- regardless of size – you likely understand how much seemingly-small things add up. One of these “small” things that are exceedingly important

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Posted in Reputation Management

Using the Relationship Between Sales and Marketing to Boost the Efficiency of Your Business

relationship between sales and marketing

A successful business runs and operates like a functional machine – a vast number of smaller parts working hard beneath the surface to produce results. When trying to understand the relationship between sales and marketing, it is imperative to view

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Posted in Marketing, Small Business

Top Tips to Build the Ultimate Website for Your Business

website design tips for beginners

Website design continues to be one of the most important ways that your business is presented to customers. Even in the age of social media and eblasts, your website remains core to your online presence. These website design tips for

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Posted in Website design

What is High-Quality Content and Why Is It Important to Your Business?

what is high-quality content

For those who are marketing their business online – and in the modern marketplace, that should apply to every business owner and operator – the concept of high-quality online content is one that gets revisited often. Today’s consumers want more

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Posted in Content writing

The Importance of Partnering with a Professional Web Design Agency

professional web design agency

When building a website for your company, it can be tempting to cut corners to save on costs. Why work with a professional web design agency when you can hire someone who will put together an entire website for you

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Posted in Web Presence, Website design