The holiday season and the weeks that follow the dawn of the new year are important times for small businesses. When you’re operating a small company – whether you offer goods, services, or something else entirely – it’s ideal to…
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Harnessing the Power of Social Media Holiday Season Promotions for Small Business
Tagged with: Digital Advertising, grow small business, Holiday season promotions, promote, small business, Social Media Advertising
Posted in Digital Marketing, Marketing
Posted in Digital Marketing, Marketing
How to Market Your Small Business Online – On a Budget
Marketing your business is one of the many factors in finding success. However, marketing for smaller companies can be very confusing, since you have fewer resources available to you than larger companies might. This is where the internet can become…
Why is Communication so Important in Business?
Why is communication so important in business between marketing companies and their clients? Good question. Picture this: the line of communication between you and your client was wide open. And then, suddenly, nada. It leaves you sitting between a rock…
Social Media Skills for Business: Do’s and Don’ts
Using social media as a private person and using social media to represent your business are two different things and you should keep them separated. The private you and the business you must for all practical purposes become two different…
Tagged with: small business, social media, social media management, social media marketing, social media presence
Posted in Digital Marketing Tips, Social Media
Posted in Digital Marketing Tips, Social Media
5 Dos and 5 Don’t of Small Biz Promotions
As a small business, you a lot more advantages when it comes to doing your own promotions. You can be more creative, experiment little more, and find out what really works for building your brand. However, there are some do’s…
Tagged with: marketing, promote, small business
Posted in Digital Advertising, Digital Marketing, Marketing
Posted in Digital Advertising, Digital Marketing, Marketing
Champagne Marketing on Coca Cola Budget
When you’re first starting a business, you budget seems to have more line items than you have budget. Marketing might seem beyond your reach, and it may be for the time being. You might be able to afford some consultations…
Small Business Online Success Guide: Not the Fairy Godmother Department
Social media is not a cure-all for your business blues. Social media is about building a relationship with your current and potential customers and clients. It’s not about generating sales leads, it’s not about driving traffic to your site, and…
Tagged with: small business, social media, social media marketing
Posted in Small Business, Social Media
Posted in Small Business, Social Media
Small Business on the Social Network
These days it seems like everyone has a page on Facebook—and with good reason! The Next Web reports that Facebook sees almost 800 million users every day, with more than 1.2 billion users total. That’s a huge audience that your…
Learning How to Properly Handle Online Business Reviews
It’s the ultimate nightmare scenario for ever small business owner. You’ve worked hard to build a niche for your brand, only to go online and find a negative review. The worst part is that sometimes these reviews aren’t even accurate.…
Tagged with: online reputation, Reputation Management, reviews, small business
Posted in Reputation Management, Small Business
Posted in Reputation Management, Small Business
Social Media Isn’t a Sprint, It’s a Marathon
Having The Endurance Over the weekend I attended an event where the topic was Endurance. The focus was related to how we need to stay focused, work hard and smart and not loose hope or faith, when things get tough. This…
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