Monthly Archives: February 2015

Social Media: 5 Reasons DIY May Not Be Right for You

Social Media Management

If you’re like most small to mid-size businesses, you manage your social media on your own. Why hire someone to post to Facebook, Twitter and other social networks for you when you can do it yourself between customers in the

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Posted in Social Media

Less is More When Content is King


Anyone who knows anything about digital marketing knows that content is king. You could have the best product or service in the history of humankind, and you would still flounder for conversions if you lacked the ability to discuss, describe

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Posted in Content writing

Coming in for a Landing: Designing for Conversions

Landing page, conversions

What’s the best way to measure your success online? Rising search ranks are one way, and one of the most popular and pervasive, but being the number one search result for your chosen search terms won’t help your business make

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Posted in Website design

5 Pitfalls of Web Design

Website Design

A company website is a storefront, calling card and catalogue rolled into a single platform. Something this important, unfortunately, requires a great deal of care and delicacy to produce and maintain properly. There are plenty of guides on what you

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Posted in Website design