Blog Archives

The 5 Best Ways to Tank Website Conversions

Every once in a while, you run across a website that is so ill thought out, so badly arranged, so outright annoying, that you have to wonder just how the business can continue to operate. No naming and shaming, we

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Posted in Website design

Building for Conversions: 5 Things to Do Now

Are you Amazon? The answer is probably not. If you were Jeff Bezos, you wouldn’t be here. You would have all the conversions that you need. You would be running the Washington Post, or something like that. However, instead you’re

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Posted in Digital Marketing, Website design

Law Firm Online Success Guide. Part 1: Build for Conversion

Building a website for your law firm isn’t like building for any other type of line of business. While the approaches can be similar, there are key differences that can make or break a practice’s customer facing web portal. The

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Posted in Web Presence, Website design

The Art of War and the Marketer Part 2: Measuring Results Means Preparation to Get Results

“Earth gives birth to length. Length gives birth to volume. Volume gives birth to counting. Counting gives birth to weighing. Weighing gives birth to victory.” ~ Sun Tzu All the great content, spot-on ads, and social media building is worth

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Posted in Digital Marketing, Marketing

Three Easy Ways to Boost Your Conversions

Website design, Conversions

There are lots of different ways to increase website conversions, and a lot of people who will claim to tell you that they have a magic formula to boost your numbers. The methods vary in complexity and approach, but there

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Posted in Digital Marketing

Are You Killing Your Conversion Rate with These Web Design Mistakes?

Website Design

Have you ever visited a website while searching for a particular product or service, but found the design of the site so off-putting that you couldn’t complete your purchase? You’re not alone—and you could be part of the problem. When

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Posted in Website design

Coming in for a Landing: Designing for Conversions

Landing page, conversions

What’s the best way to measure your success online? Rising search ranks are one way, and one of the most popular and pervasive, but being the number one search result for your chosen search terms won’t help your business make

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Posted in Website design