Blog Archives

Digital Consumer Experience: Millennials and Gen Z Shoppers Change the Retail Game

Digital Consumer Experience

It’s no secret that Millennials and Generation Z shop differently than most businesses are used to: by and large, these groups are purchasing their items online rather than in local businesses. Many believe this pattern is killing retail. However, by

Tagged with: ,
Posted in Digital Marketing, Web Presence

5 Key Elements of Good Web Design You Shouldn’t Ignore

A lot of people have listened to the fable of the $500 website. The fable goes a little like this, you cough up $500, and someone will build you a fully functional absolutely gorgeous website that will bring in customers

Tagged with: , ,
Posted in Web Presence, Website design

Reality Check: Hire Experts when You Need Expertise

There are websites and website designers that would have you believe that you can build a fully functional website DIY, or get one for about the same as an Ektorp sofa at Ikea. Yes, you can get a website for

Tagged with: , , ,
Posted in Web Presence, Website design

Law Firm Online Success Guide. Part 1: Build for Conversion

Building a website for your law firm isn’t like building for any other type of line of business. While the approaches can be similar, there are key differences that can make or break a practice’s customer facing web portal. The

Tagged with: , , ,
Posted in Web Presence, Website design

Small Business Online Success Guide: Small Business Smarts

You are not Amazon. Or Zappos. You’re not Macy’s, or Wal-Mart, or any of the other top internet presences. Odds are that you are a small-small business and trying desperately to rise above the clamoring crowd and get yourself in

Tagged with: , ,
Posted in SEO, Small Business, Web Presence

Making the Most of Your Digital Marketing First Impression

Marketing first impression, Online marketing

It’s a worn out cliché, but it’s never meant more in the world of digital marketing than it does today – you only get one shot at a great first impression, so you had better make the most out of

Tagged with: , , , ,
Posted in Marketing, Web Presence

5 Signs It’s a Good Time to Redesign Your Website

website design, website redesign

Your website is the digital face of your organization, so making sure it’s top of the line is vital to staying in the good graces of your consumers. Just like a night out with your friends, chances are you wouldn’t

Tagged with: , , , ,
Posted in Web Presence, Website design