
“If you know the enemy and know yourself, you need not fear result of a hundred battles.” – Sun Tzu One of the hardest things to do is to perform a strictly honest competitive analysis. This kind of analysis inventories…
“There are not more than five musical notes, yet the combinations of these five rise to more melodies than can ever be heard.” – Sun Tzu The era of one note marketing is over and as cool as the Mid…
“Earth gives birth to length. Length gives birth to volume. Volume gives birth to counting. Counting gives birth to weighing. Weighing gives birth to victory.” ~ Sun Tzu All the great content, spot-on ads, and social media building is worth…
“The supreme art of war is to subdue the enemy without fighting.” ~ Sun Tzu By now, most Internet users are wise to the ways of marketing, and kind of annoyed by it. The ubiquity of advertising means that many…