Blog Archives

The Importance of Small Business Reputation Management

small business reputation management

For small business owners, every small factor in business success matters. If you own or operate a company yourself- regardless of size – you likely understand how much seemingly-small things add up. One of these “small” things that are exceedingly important

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Posted in Reputation Management

5 Reasons You Need to Respond to Negative Feedback and How to Do It Properly

respond to negative feedback

While people used to find businesses by recommendations or reviews in print, today it’s as simple as clicking one of the many review sites online. According to Social Media Today, 87 percent of people say that they require a business

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Posted in Digital Marketing, Reputation Management

How to Encourage Your Customers to Leave Positive Online Ratings and Reviews

Business for a while, have a loyal customer base, and great word-of-mouth – but how do you translate that into online ratings and reviews? It’s a question that a lot of business owners are asking themselves as sites like Yelp

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Attorney Reputation Management 101: How to Deal with Negative Reviews

Attorney Reputation Management

Reputation management is a skill that ought to come easily to attorneys, after all this is a profession that essentially holds degrees in argument based in precedent and fact. However, it’s all academic until it’s actually you in the crosshairs

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Handling Negative Feedback with Grace and Class

Feedback happens. Sometimes it’s a good thing, sometimes it’s a bad thing – and sometimes even bad feedback can be a good thing that helps you to improve. When that feedback is public, how you handle the situation can sometimes

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Responding to Negative Reviews: Keeping It Confidential

When it comes to internet reviews, you either get really good ones or really bad ones. Most people don’t go online and put on their Op-Ed hat when something meets expectations. Nobody ever argues with a good review, it’s the

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Posted in Digital Marketing, Reputation Management

Law Firm Online Success Guide. Part 4: Your Online Reputation Matters

Sometimes life is a crap shoot. You pay your money, you take your chances. People don’t want to have to face this when they are seeking a professional of any type, to assist them where their own efforts have gained

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Digital Marketing 101: 5 Ways to Make the Most of Positive Reviews

Customers love reviews. They’re written by people just like them, who have had experience with a product or service, and often, they read reviews not just to make a rational assessment, but to validate what they already knew to be

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Avoiding Online Reputation Crises in 5 Easy Steps

Reputation Management

Online reputation management is relatively new and the majority of small and mid-size businesses don’t give it much attention. However, simple marketing principles will tell you that people listen to other people before making a purchase; one bad review can

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Learning How to Properly Handle Online Business Reviews

Online Business Reviews

It’s the ultimate nightmare scenario for ever small business owner. You’ve worked hard to build a niche for your brand, only to go online and find a negative review. The worst part is that sometimes these reviews aren’t even accurate.

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Posted in Reputation Management, Small Business