Wait. What? Instagram, the social media app where young millennials post selfies and snaps of their Taco Tuesday plates? Well, sort of. Instagram is not all selfies and shots of food, but a business marketplace and social media power that…
Writing for effective SEO and writing an engaging blog post are not two divergent goals. You can do both! First, let’s talk about what writing is – it’s a skill, and one that you have to learn. It takes practice,…
Social media marketing is a rapidly expanding way to get your message to your customers. Worldwide social media marketing expenditures are in excess of $7.5 billion per year. Businesses that use social media generally view increased exposure as the primary…
The explosion of online content has created a dilemma on how to stand out from the crowd. There are so many content sources that cater to audiences from a few die-hards to millions and millions of subscribers and viewers. If…
We’ve often said that there’s no set-it-and-forget-it in SEO. It’s a continuously evolving set of standards that can leave you behind if you take your attention off of it. Google’s long anticipated shift to “mobile first” – that is the…