Blog Archives

Five Best Social Media Marketing Tips from the Pros

Social media marketing is not a magic wand. A lot of people would have you believe that all you have to do is get on Facebook, Instagram, Twitter or some other platform and you’ll instantly have followers that translate into

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Posted in Digital Marketing, Digital Marketing Tips, Social Media

The Five Essential Skills of Effective Social Media Managers

Social media marketing is a rapidly expanding way to get your message to your customers. Worldwide social media marketing expenditures are in excess of $7.5 billion per year. Businesses that use social media generally view increased exposure as the primary

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Posted in Social Media

Social Media Skills for Business: Do’s and Don’ts

Using social media as a private person and using social media to represent your business are two different things and you should keep them separated. The private you and the business you must for all practical purposes become two different

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Posted in Digital Marketing Tips, Social Media

3 Social Media Tools You Need Right Now

Building a social media presence is not simply creating social media accounts, sticking the icons on your webpage, and having customers flock to your digital doorstep. Building a social media presence means that you are competing against thousands of other

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Posted in Digital Marketing, Social Media

3 Tips on Improving Your Social Media ROI

Social Media Marketing

Measuring the return on investment for social media marketing can be a chore in and of itself. What metrics do you focus on? How do you tell what worked and what didn’t? How do you quantify it? The best way

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Posted in Social Media

Become a Social Media Strategist

Social Media

Social media is a must for any business, no matter the size. Customers today are different than they were ten years ago; instead of looking for the best commercial or the most economic service, today’s buyers are a tech-savvy group

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Posted in Social Media