Blog Archives

5 Tips on How to Effectively Use Instagram for Lawyers

Instagram for Lawyers

When it comes to social media effectiveness for law firms, the usual suspects take the lions share. There’s Facebook, of course, and LinkedIn; but does social media for law firms stop there? The answer should be no, but in practice

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Posted in Digital Marketing, Social Media

Why Isn’t It Working? Digital Marketing Success and Failure

Digital marketing is often spoken about as if it is the be-all and end-all of marketing. Most small business owners are often not familiar of what marketing entails, thinking that digital marketing is the way to go, or that social

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Posted in Digital Marketing, Digital Marketing Tips

Social Media Skills for Business: Do’s and Don’ts

Using social media as a private person and using social media to represent your business are two different things and you should keep them separated. The private you and the business you must for all practical purposes become two different

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Posted in Digital Marketing Tips, Social Media

Algorithm Changes at Facebook: Social Media Marketers Get Ready

Facebook is changing algorithms again and has a message for publishers and that’s best summed up as, “Adjust your expectations.” For Facebook users, it means a change in the news feed to reflect friends and family over content provided by

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Posted in Digital Marketing, Social Media

The Power of Facebook’s Custom Audiences

It is not enough to have a Facebook page. It is not enough to update a Facebook page. It is not enough to have a strategy for social media. It is not enough to tweak your SEO. You, Small Business

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Posted in Digital Marketing, Marketing, Social Media

3 Social Media Tools You Need Right Now

Building a social media presence is not simply creating social media accounts, sticking the icons on your webpage, and having customers flock to your digital doorstep. Building a social media presence means that you are competing against thousands of other

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Posted in Digital Marketing, Social Media