
Marketing strategy is not just for big business. You don’t need an in-house marketing department to put together an effective marketing strategy for your small business. A marketing strategy is a plan for reaching out to a targeted demographic and…
Social media and customer experience go hand-in-hand in today’s marketing strategy. Social media presence used to be kept to a minimum. Nowadays, the digital experience is opening up a whole new world for business marketing. Acquiring New Customers through Social…
Not long ago, the internet was a smaller place. Getting your website up and noticed was a lot easier, simply because of a less crowded field. Times change, and now even people in their seventies and eighties are more likely…
Digital marketing is often spoken about as if it is the be-all and end-all of marketing. Most small business owners are often not familiar of what marketing entails, thinking that digital marketing is the way to go, or that social…
Summer is here and if you have children, this means either sending them off to camp, putting them with a babysitter, having them sit around the house, going on vacation or maybe summer school. While summers create wonderful memories for…