Monthly Archives: October 2015

Monster Hunting: How to Recognize the Most Beastly Clients

Digital Marketing

You’ve probably had your fair share of nasty clients, everyone has. The problem comes when you can’t figure out how to recognize and categorize these terrifying beasts in order to avoid them as needed. Thankfully, the majority of monster clients

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Nightmare on Digital Marketing Street

Digital Marketing

Horror movie buffs the world over sing praise for the classic Wes Craven film, A Nightmare on Elm Street. For the uninitiated, the leading characters of the film are haunted by a supernatural monster that kills them in their dreams,

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Zombie Clients: What to Do When They Want Your Brain

Digital Marketing

If you’ve been in the business for more than about a week, you’ve run into this particular monster of a client before, and probably been scared off by more than one.  These are the clients that keep plowing forward, consuming

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How to Be a Marketing Necromancer in the Digital Age

Digital Marketing

Everyone wants to be the marketer who takes a down on its luck business and turns it around, restoring faith from the clientele and profits to the company. However, for most people this is a kind of magic that’s out

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