If there’s any rule a marketer should adhere to, it’s to never ignore the latest online marketing trends. With internet ad revenue in 2017 totaling $40.1 billion in the United States alone, you can’t afford it. Latest Online Marketing Trends…
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Digital Consumer Experience: Millennials and Gen Z Shoppers Change the Retail Game
It’s no secret that Millennials and Generation Z shop differently than most businesses are used to: by and large, these groups are purchasing their items online rather than in local businesses. Many believe this pattern is killing retail. However, by…
Tagged with: Digital Consumer Experience, online marketing
Posted in Digital Marketing, Web Presence
Posted in Digital Marketing, Web Presence
Online Marketing and Online Advertising: Not the Same Thing
Marketing and advertising are not the same thing online of off. There are a lot of people who believe that advertising is all there is to marketing, and that ad buys and ad design are the only thing to consider…
Tagged with: Digital Advertising, digital marketing, Online Advertising, online marketing
Posted in Digital Advertising, Digital Marketing
Posted in Digital Advertising, Digital Marketing
How to Be a Marketing Necromancer in the Digital Age
Everyone wants to be the marketer who takes a down on its luck business and turns it around, restoring faith from the clientele and profits to the company. However, for most people this is a kind of magic that’s out…
The Circle of Life: How to Make Your Digital Presence Support Itself
They say that no man is an island, but did you know the same can—and should—be said about your digital marketing endeavors? Your online presence can often feel a bit disjointed, with a clean and professional image on your company…
Making the Most of Your Digital Marketing First Impression
It’s a worn out cliché, but it’s never meant more in the world of digital marketing than it does today – you only get one shot at a great first impression, so you had better make the most out of…
Tagged with: blogging, digital marketing, online marketing, social media, social media management
Posted in Marketing, Web Presence
Posted in Marketing, Web Presence
4 Step Studio’s Latest Customers Include E&L Insurance, All Realty, Psychology Persia & Tiny Little Dancer
E&L Insurance E&L Insurance is an independent insurance agency that focuses on selling personal and commercial insurance to customers in Florida. Insurance is highly competitive and it’s important that their website is easy to use, flows well and allows customers to request…
Tagged with: customers, digital marketing, graphic design, marketing, online marketing, SEM, SEO, web design, web solution, website design
Posted in Web Presence
Posted in Web Presence
Benefits of Proper Search Engine Optimization
Search engine optimization (SEO) is a process of bringing your website in the top search engine ranking for a advantageously defined set of keywords. SEO brings your website visible on the internet in the search engines (Google / Yahoo / Bing)…
Tagged with: get found, google, marketing, online marketing, search engine optimization, SEO, web presence
Posted in Web Presence
Posted in Web Presence
Why You Should Care About Your Web Presence?
Nurture & Grow Your Small Business Online Why should you care? Because it isn’t about what you want, it is about your customer and what they want. If your customer or potential customer uses the web or social media, then you…
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