The holiday season and the weeks that follow the dawn of the new year are important times for small businesses. When you’re operating a small company – whether you offer goods, services, or something else entirely – it’s ideal to…
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Harnessing the Power of Social Media Holiday Season Promotions for Small Business
Tagged with: Digital Advertising, grow small business, Holiday season promotions, promote, small business, Social Media Advertising
Posted in Digital Marketing, Marketing
Posted in Digital Marketing, Marketing
Online Marketing and Online Advertising: Not the Same Thing
Marketing and advertising are not the same thing online of off. There are a lot of people who believe that advertising is all there is to marketing, and that ad buys and ad design are the only thing to consider…
Tagged with: Digital Advertising, digital marketing, Online Advertising, online marketing
Posted in Digital Advertising, Digital Marketing
Posted in Digital Advertising, Digital Marketing
Advertising Don’ts: Pants on Fire Edition
Don’t be that guy. Or rather, don’t be that business. You’ve heard of false advertising, but not a lot of people are clear on what it is, and how it can come back around to bite you right in the…
Tagged with: Advertising, Digital Advertising, Online Advertising
Posted in Digital Advertising, Marketing
Posted in Digital Advertising, Marketing
A Beginner’s Guide to Successful Social Media Advertising Part 1: Saying Hello
The first thing to understand about social media advertising is that this is just a part of a larger marketing strategy that can and should website design, SEO, content marketing, digital advertising, and email marketing, too. It is not the…
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