Blog Archives

Your Guide to the Top Website Design Trends for 2019

web design trends

When it comes to your company’s website, you want innovative, fresh design to be what catches your consumer’s eye – not outdated layouts, scripting, and interfaces. The problem is, unless you partner with a tech professional, understanding what’s fresh and

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Posted in Web Presence, Website design

Top Tips to Build the Ultimate Website for Your Business

website design tips for beginners

Website design continues to be one of the most important ways that your business is presented to customers. Even in the age of social media and eblasts, your website remains core to your online presence. These website design tips for

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What Does Google AMP Mean?

What Does Google AMP Mean

What is Google AMP? It refers to Google Accelerated Mobile Pages. What does Google AMP mean? Google Accelerated Mobile Pages (AMP) helps pages rank higher in the Search Engine Results Pages (SERPs). Plus, it’s supposed to provide faster load times

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Posted in Website design

Avoid These Website Design Mistakes

website design mistakes

Website design mistakes aren’t limited to the technical aspect. Website content is just as important to help your beautiful website rank so visitors navigating the web can find you. Avoid These Website Design Mistakes If you’re looking to keep visitors

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Posted in Web Presence, Website design

Do’s & Don’ts of Successful Website Design and User Experience

Website design and User Experience

There are several factors to consider to create a successful website design and user experience. Before you start, permit us to lay out some simple rules to follow that allows you to provide the best possible user experience while producing

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Posted in Website design

6 Website Design Mistakes That Destroy Your SEO

website design mistakes

Your website isn’t just a spot on the web where you place your business information. In fact, website design mistakes destroy your SEO if you’re not careful. As a result, it can ruin your company’s marketing goals and opportunity for

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Posted in Website design

Website Design Trends to Watch for in 2018

website design trends

In 2017, the worldwide website design trends rapidly evolved, creatively and technologically, improving user experience and increasing conversion rates. In this post, we are looking ahead at website design trends in 2018. Get Ahead in 2018 With These Website Design

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The Importance of Quality Website Design and User Experience

Website design and User Experience

What is the importance of quality website design and user experience? Building a valuable website that is easy to navigate should be your top priority when you are in the planning stages of your business’s website. Creating a website optimized

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Posted in Website design

5 Reasons to Hire a Professional Web Design Firm

professional web design firm

In today’s design world, standing out online is essential. Your website is effectively your business’s calling card, and a good impression can make or break customer and client leads. Here are five reasons why it’s worth your while to hire

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Posted in Website design

5 Key Elements of Good Web Design You Shouldn’t Ignore

A lot of people have listened to the fable of the $500 website. The fable goes a little like this, you cough up $500, and someone will build you a fully functional absolutely gorgeous website that will bring in customers

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Posted in Web Presence, Website design

Designing Effective Website for Law Firms: What You Need to Know

Website for Law Firms

It’s tempting, when you’re first starting out, to save money however you can. However, when it comes to designing a website for law firms, you may find that your DIY chops fall little short. Templates can only go so far

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Posted in Website design

Custom Web Design for Lawyers: 4 Tips for Getting Traffic

Custom Web Design for Lawyers

Web design is an art and a science. The first part of a website that you see is the look, but it’s what goes into the design that makes the site work to drive traffic. The website that reflects your

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When Software Companies Need to Consider Website Outsourcing

Website Outsourcing

The entire idea that a software company full of technically apt and highly creative people should need to consider website outsourcing is laughable on its face. However, if you dig a little deeper it is often a necessary part of

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Website Building Platforms vs Custom Design

You need a website and you need one now: this is usually the sense of urgency involved when building an online presence for your company – especially if you are starting from scratch. The need to have something done right

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$500 Websites: What They Don’t Tell You

Paying a flat fee of $500 for your company’s website may seem like a great offer, especially when you consider the other expenses involved with operating and promoting your business.  This deal is offered by numerous design and development companies

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Posted in Website design

Reality Check: Hire Experts when You Need Expertise

There are websites and website designers that would have you believe that you can build a fully functional website DIY, or get one for about the same as an Ektorp sofa at Ikea. Yes, you can get a website for

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Posted in Web Presence, Website design

5 Website Design Trends for 2017

As we close out 2016, the internet is evolving again. Some of us are old enough to remember when this was the first website. That’s a lot of change in just a couple of decades. The web is changing to

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Posted in Website design

If You Build It… It Will Sit There

20 years ago on the internet there were around 257,000 websites, and that was a better than tenfold increase from the previous year. At the end of 2015 there were around 823 million websites, a drop of 11 percent from

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The 5 Best Ways to Tank Website Conversions

Every once in a while, you run across a website that is so ill thought out, so badly arranged, so outright annoying, that you have to wonder just how the business can continue to operate. No naming and shaming, we

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Five Signs It’s Time to Invest in a Website Redesign

The internet is anything but a “set it and forget it” medium. Technology is changing fast enough that people from Generation X can remember when their first desktop had less RAM, storage, and processing power than their current smartphone. Your

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Keeping Up With Google and the Evolution of Websites

How old is your website? When did you first go on the web? If your website has not been updated significantly in the past year or two, you could be losing out on traffic and conversions and not even know

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Posted in SEO, Website design

Ghost of Digital Marketing Yet to Come: Up and Coming Web Design Trends

When it comes to keeping up with web design, too often it seems like some are beyond all hope. Even the subtlest shift causes dramatic changes in design standards a year or two down the road, making predictions about upcoming

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Posted in Digital Marketing, Website design

Are You Killing Your Conversion Rate with These Web Design Mistakes?

Website Design

Have you ever visited a website while searching for a particular product or service, but found the design of the site so off-putting that you couldn’t complete your purchase? You’re not alone—and you could be part of the problem. When

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5 Pitfalls of Web Design

Website Design

A company website is a storefront, calling card and catalogue rolled into a single platform. Something this important, unfortunately, requires a great deal of care and delicacy to produce and maintain properly. There are plenty of guides on what you

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Sneak Peak of Hot Web Design Trends for 2015

Web design

It’s essential to start the new year knowing what lies ahead for web design since it’s one of the most important aspects of marketing your business. The coming year is gearing up to be the bigger and better versions of

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How to Tell If Your Website Sucks

Website, webdesign

It’s the one thing no business manager or owner wants to hear – your website sucks. Unfortunately, simply sticking your head in the sand and hoping for the best won’t change the fact that your page isn’t up to par.

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Making the Right Call When It Comes to Website Design Services

Web design, Website, Website Design Services

Budgeting for your business sometimes means making some tough calls with the company finances. Whether it’s cutting down on certain marketing endeavors or shifting limited funds to different areas of the organization, making the right choices on these important topics

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5 Tips for Improving Your Site’s User Experience

website design, user experience

While raising awareness for your brand via social media, blogging, and other marketing strategies helps boost traffic, your hard work will be all for naught if you’re showing off a website that’s locked in the digital Dark Ages. To avoid

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Posted in Website design

5 Signs It’s a Good Time to Redesign Your Website

website design, website redesign

Your website is the digital face of your organization, so making sure it’s top of the line is vital to staying in the good graces of your consumers. Just like a night out with your friends, chances are you wouldn’t

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Posted in Web Presence, Website design

4 Step Studio’s Latest Customers Include E&L Insurance, All Realty, Psychology Persia & Tiny Little Dancer

E&L Insurance E&L Insurance is an independent insurance agency that focuses on selling personal and commercial insurance to customers in Florida. Insurance is highly competitive and it’s important that their website is easy to use, flows well and allows customers to request

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Posted in Web Presence

4 Step Studio’s Latest Customers Include Mom’s Retreat, LR Printing, and More

4 Step Studio is a South Florida based Full Service Digital Marketing Agency that primarily focuses on helping small businesses grow and improve their online presence. By offering affordable services for website design and redesign, social media marketing, search engine

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Posted in Marketing, SEO, Social Media, Web Presence