Blog Archives

5 Secrets the Pros Use to Create High Converting Facebook Ads

high converting Facebook ads

Facebook ads reach one of the largest user bases on the planet. It’s no joke, with 79 percent of all adults in the US actively using Facebook in their personal lives. In fact, almost a quarter of the world’s population

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Posted in Digital Advertising, Social Media

Algorithm Changes at Facebook: Social Media Marketers Get Ready

Facebook is changing algorithms again and has a message for publishers and that’s best summed up as, “Adjust your expectations.” For Facebook users, it means a change in the news feed to reflect friends and family over content provided by

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Posted in Digital Marketing, Social Media

The Power of Facebook’s Custom Audiences

It is not enough to have a Facebook page. It is not enough to update a Facebook page. It is not enough to have a strategy for social media. It is not enough to tweak your SEO. You, Small Business

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Posted in Digital Marketing, Marketing, Social Media

Social Media 101: the Science of Facebook Scheduling

Facebook, Social Media

It seems like every social media guru has a formula on when you should post to Facebook.  Some swear by first thing in the morning, between 6:00 and 8:00 AM, three weekdays and Saturday; others sing the praises of the

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Posted in Digital Marketing

Keeping Followers Engaged on Facebook

Facebook followers

You know all about how to gather followers on Facebook by now. You know how to attract the right audience and what to say to get more likes day to day. That’s not all there is to it, however; just

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Posted in Social Media

Facebook and Video: Everything Your Business Needs

Facebook video, Digital Marketing

How many videos does your business have posted on Facebook? If your answer is “none,” or even “just a couple,” then you need to catch up with the growing marketing platform as soon as possible! According to Facebook’s own business

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Posted in Digital Marketing

Creating the Best Artwork for Your Facebook Business Page

Facebook Art

Not all businesses are built the same, and neither are all Facebook Business pages. When it comes to setting up your artwork on Facebook, you want to create the best artistic representation of your business within the confines of the space.

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Posted in Marketing