Many people confuse a homepage with a landing page. A landing page is a standalone page, but a homepage with elements of a landing page is still not a landing page. As the search engines classify sites, a landing page…
Landing pages are still one of the most important elements when it comes to increasing conversion rates on your website. The best performing landing pages aren’t just thrown together, but well crafted and thought out. If you’re going to spend…
Let’s talk about landing pages. What’s called a landing page is not just the page that turns up when someone goes to your home page, but any page on your site that turns up in a search engine and gets…
What’s the best way to measure your success online? Rising search ranks are one way, and one of the most popular and pervasive, but being the number one search result for your chosen search terms won’t help your business make…
Landing pages are used for multiple functions, whether as a way to draw a visitor in for a specific offer or simply the front page of your website. Just like every marketing philosophy, there are major dos and don’ts when…